Benjamin Hordell, applied his expertise in marketing to build a firm that focused on consumer engagement and created programs for clients that focused on that one-to-one relationship. Over the last 15 years at DX, Benjamin specializes in engagement strategies, creative ideation and consulting companies on how to most effectively invest their marketing dollars. Ben began his career at Everfine Records where he oversaw grassroots, lifestyle and youth culture marketing. Ben graduated cum laude from Miami University with a B.S. in Management and Marketing.